A Wave of Recognition: Holland America Celebrated by Readers & Travelers Alike

At Holland America, we believe that the heart of travel lies in the connections we create—between people, cultures, and unforgettable destinations. Every detail of our experience is designed to make guests feel cared for, understood, and inspired. That’s why we’re beyond honored to share that we’ve received several prestigious awards from industry-leading publications, thanks to the shared opinions of passionate travelers and savvy readers.

We’re honored to share that Holland America has been named a double winner in Travel + Leisure’s 2025 World’s Best Awards, recognized as both the Best Large Ship Ocean Cruise Line and Best Mid-Sized Ship Ocean Cruise Line — as voted by their discerning and well-traveled readers. Wow, we’ve always known our ships were ideally sized for unforgettable travel — but it’s especially meaningful to know you noticed!

These accolades reflect what we’ve long believed: that thoughtfully designed ships, spacious surroundings, and immersive journeys create an experience that truly connects guests to the world and each other. Whether you’re diving into a book club favorite in a quiet nook, playing pickleball with sweeping 360-degree ocean views or enjoying authentic IItalian cuisine for two at Canaletto, we believe the journey is just as important as the destination.

The accolades didn’t stop there. Global Traveler awarded Holland America, Best World Cruise. From September 2024 through January 2025, Global Traveler conducted a comprehensive reader survey aimed at identifying the standout brands across the travel industry. Distributed through digital platforms and direct mail, their survey encouraged open-ended responses, asking readers to share their top travel choices and preferred brands.

We’re proud to have been recognized among the best, with our awards featured in the May 2025 issue of Global Traveler. Being celebrated by such a savvy, well-traveled audience highlights the trust and loyalty our guests have for the Holland America experience — a journey that offers experiences too good to hurry through.

We take great pride in all our awards, but perhaps the most heartfelt recognition of all came from Newsweek, which named Holland America Line one of America’s Most Loved Brands for 2025—and the only cruise line to earn this distinction.

This honor is the result of a far-reaching survey of over 24,000 U.S. consumers, analyzing more than 359,000 brand evaluations. Respondents were asked to rate brands on emotional connection, reliability, credibility, purchase intent, and affinity. To be ranked so highly across these areas affirms the genuine bond we strive to nurture with every guest who sails with us.

We’re honored to be so beloved. From a warm smile from a crew member who remembers your name to a shore excursion that’s unforgettable and culturally immersive, we know that love is built into the little and big details that make us more than just a cruise line.