Holland America Line Cruise Partners

Our cruise partners are a vital part of the Holland America Line cruise experience. While we venture across the globe, our partners provide soul-stirring entertainment, help guests make new discoveries and offer an unmatched depth of quality content. Thanks to our amazing cruise partnerships, a wealth of activities and indulgences are offered on board.

Introducing Our Partners

Find out about some of our partners and how to experience their offerings. Check back often—we’re constantly forging new friendships.

Pan Am® + Holland America

Holland America invites you to celebrate 100 years of Pan Am® history aboard a 28-day Legendary Voyage that retraces the historic Clipper route across the Caribbean and Mexico. Experience the Golden Age of Travel with Pan Am® and Holland America: two pioneering travel brands that have shaped the ways in which we experience the world.

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SONY + Holland America

We’ve partnered with Sony to celebrate one of our MOST favorite destinations — the beauty and majesty of Alaska — as seen through your eyes. Tag your Holland America Alaska 2025 vacation photos and you have a chance to win a 7-day cruise to America’s Last Frontier or some incredible Sony photo equipment.

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NO PURCHASE OR PAYMENT NECESSARY. Open to legal residents of U.S./D.C, 21+ at time of entry. 7/2/25-09/30/25. See Official Rules, including prizes, entry instructions, and odds of winning here. Void in U.S. territories and where prohibited. Sponsor: Sony Electronics Inc., 16535 Via Esprillo, San Diego, CA 92127.

Harry & David® Moose Munch®

This season, when you cruise Alaska with Holland America, you’ll find delicious Harry & David® Milk Chocolate Moose Munch® premium popcorn in your stateroom minibar. A portion of the net proceeds from each onboard purchase supports the Alaska Wildlife Conservation Center and their work helping injured and orphaned Alaska wildlife.

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Art of Tea

Our onboard tradition of Royal Dutch Tea is now even more special. In partnership with Art of Tea, enjoy our exclusive organic Dutch Tea Time blend at sea and at home with a special curated sampler box featuring Earl Grey Crème and Pacific Coast Mint.

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Taittinger

Toast to new horizons and the journey ahead with Taittinger, the featured Champagne partner of Holland America’s Sail Away celebrations. Enjoy two specialty cocktails crafted with Taittinger, and raise your glass to honor the brilliant moments awaiting you.

The HISTORY Channel™

Be a part of the moments that made history! Holland America + The HISTORY Channel™ bring you exclusively curated itineraries and shore excursions.

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Sur La Table

Savor a world of flavors with Holland America Line + Sur La Table! Inspired by our pasta and bread that is made fresh onboard daily, this class will teach you to make perfect ravioli from scratch. Our expert instructor will guide you through every step—from rolling dough to filling and cooking your ravioli. You’ll also enjoy a taste of Holland America’s Stroopwafel Apple Crumble and learn two simple sauces to complement your dish. Join us for a culinary adventure and discover the art of transforming seasonal ingredients into unforgettable dishes!

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Lindt

Relish iconic Swiss confectionery on board with Lindt, whose delicious treats have been delighting chocolate lovers since 1845. From our founding in the Netherlands to our 150+ years of bringing guests between the Old and New Worlds, our European roots run deep — as does our commitment to authentic Continental flavors.

Introducing Holland America Book Club with audible. Facebook Instagram logos - join us on social. Holland America | Audible. Discover captivating stories and curated playlists in our monthly Book Club with Audible. Follow us on social media and dive into a world of literature on board and off, connect with fellow book lovers, and enjoy our monthly picks. Join Us.

Daelmans Stroopwafels

Holland America Line has partnered with Daelmans Stroopwafels to bring you a delicious exclusive! Indulge in a delightful complimentary Mini Stroopwafel included in the cruise turndown service for all 7+ day sailings.

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The Spice House

Elevate your at-home dining experience with this exclusive collection of premium spices and herbs curated in collaboration with The Spice House. Perfect for the home cook at all levels, these spices promise to bring our destination dining to your home-cooked meals. Available exclusively on board.

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Professional Pickleball Association

Holland America Line is the exclusive cruise line partner of the Professional Pickleball Association. All ships feature pickleball courts with amazing top-deck views. Complimentary beginner lessons, branded starter kits and an elevated pickleball experience are coming soon!

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