Insider Tips for Finding the Best Time to Book a U.S. Cruise

Did you know that January is one of the most popular months to book a cruise? That’s because travelers are planning for the year ahead, and cruise lines usually offer exceptional “Wave Season” promotions.

Whether you’re sailing to Alaska, exploring California’s Golden Coast, or booking a once-in-a-lifetime Grand Voyage, knowing when to book can make all the difference. From securing early booking bonuses to discovering the best flight deals, here’s how to find the best time to book a U.S. cruise.

Booking your cruise early offers significant benefits, especially for your travel budget. Holland America generally releases itineraries 12–18 months in advance, and prices are typically lowest at launch.

Booking early means better stateroom selection, shore excursion availability, and often cheaper flights.

Whether you’re planning a shore excursion to dog sled on a glacier in Alaska or the perfect dinner for two at Canaletto, you can rest easy knowing you can experience more for less. Enjoy 60% savings on premium amenities such as Crew Appreciation, Shore Excursions, Specialty Dining, Premium WiFi, and more with Have It All Early Booking Bonus.

Insider Tip: In general, reserve your spot on board your cruise 6–12 months in advance to get the best options for shore excursions and dining reservations.

Here’s a secret: the best time to book your next cruise is while you’re on board your current one. Visit Future Cruises on board to lock in rates before they go up, access exclusive discounts, and receive onboard credit.

Insider Tip: Visit Future Cruises while on board to plan your next cruise with savings!

New itineraries often come with introductory rates and special perks.

Want to be the first to know when we launch new voyages? Sign up for our email newsletter and never miss a deal.

Insider Tip: reach out to a Personal Cruise Consultant to share your top destinations and cruise must-haves!

Some of the biggest savings happen during key times of the year:

• Holiday Season & Black Friday – Deep discounts and limited-time offers make this a prime time to book.
• Wave Season (January–March) – This is our peak booking period, during which we introduce our best promotions.

If you already know where you want to go, here’s how to make it happen:

Looking for a spontaneous getaway to the vineyards of Northern California or the rugged Pacific Northwest? You can often find amazing last-minute deals on California & West Coast sailings.

Holland America has been sailing to the Great Land for over 80 years, so it’s no surprise that people want to cruise with the Alaska experts. It’s also why Alaska cruises and cruisetours fill up quickly, especially during peak season (June–August).

Insider Tip: Booking 9–12 months in advance helps secure better prices and stateroom availability.

The Caribbean remains a top choice for winter-weary travelers, and Holland America’s Eastern and Western itineraries offer a simple escape. Whether you’re drawn to quiet coves or lively port towns, there are plenty of sunny getaways to select.

Insider Tip: Watch for seasonal deals like Save on Sunshine to make the most of your booking window.

If you’re dreaming of a longer journey that weaves remote natural wonders and rich cultures together, planning is essential. Grand Voyages & Grand Voyage Segments are in limited capacity and tend to fill quickly.

Insider Tip: Booking early not only secures your spot but also often ensures access to the most sought-after amenities and accommodations.

No matter when and where you sail, smart booking can make all the difference. Now that you’ve got the scoop on the best time to book a cruise, we can’t wait to welcome you aboard.

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