{"id":83331,"date":"2025-12-11T12:38:08","date_gmt":"2025-12-11T20:38:08","guid":{"rendered":"https:\/\/www.hollandamerica.com\/blog\/?p=83331"},"modified":"2025-12-11T12:38:08","modified_gmt":"2025-12-11T20:38:08","slug":"holland-america-at-macys-thanksgiving-day-parade","status":"publish","type":"post","link":"https:\/\/www.hollandamerica.com\/blog\/whats-new\/holland-america-at-macys-thanksgiving-day-parade\/","title":{"rendered":"Holland America Brings Alaska to Life at Macy\u2019s Thanksgiving Day Parade\u00ae"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><p>This year, Holland America wowed more than 35.7 million viewers at the 99th Macy\u2019s Thanksgiving Day Parade\u00ae with a float designed to bring the breathtaking beauty of Alaska to the streets of Manhattan. Featuring the largest kinetic sculpture in Parade history, the float captured the essence of the Great Land \u2014 glaciers, wildlife, fresh seafood, and the iconic Denali National Park \u2014 signature experiences guests enjoy on Holland America Alaska cruises and land-and-sea cruisetours.<\/p>\n<\/div><div class=\"fusion-image-element \" style=\"--awb-margin-top:0px;--awb-margin-right:0px;--awb-margin-bottom:0px;--awb-margin-left:0px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" title=\"blog-macys- thanksgiving-day-parade-recap-1\" src=\"https:\/\/www.hollandamerica.com\/blog\/wp-content\/uploads\/2025\/12\/blog-macys-thanksgiving-day-parade-recap-1.jpg\" alt class=\"img-responsive wp-image-83333\" srcset=\"https:\/\/www.hollandamerica.com\/blog\/wp-content\/uploads\/2025\/12\/blog-macys-thanksgiving-day-parade-recap-1-300x169.jpg 300w, https:\/\/www.hollandamerica.com\/blog\/wp-content\/uploads\/2025\/12\/blog-macys-thanksgiving-day-parade-recap-1-768x432.jpg 768w, https:\/\/www.hollandamerica.com\/blog\/wp-content\/uploads\/2025\/12\/blog-macys-thanksgiving-day-parade-recap-1-1024x576.jpg 1024w, https:\/\/www.hollandamerica.com\/blog\/wp-content\/uploads\/2025\/12\/blog-macys-thanksgiving-day-parade-recap-1-1536x864.jpg 1536w, https:\/\/www.hollandamerica.com\/blog\/wp-content\/uploads\/2025\/12\/blog-macys-thanksgiving-day-parade-recap-1.jpg 1920w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/span><\/div><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-two\"><h2 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\">A Moving Tribute to Alaska\u2019s Wonders<\/h2><\/div><div class=\"fusion-text fusion-text-2\"><p>At the heart of the design was the Holland America Line Denali Lodge, set against North America\u2019s tallest peak. The float appeared to glide through shimmering waves, surrounded by salmon leaping in rhythmic motion. Hand crafted by artisans at Macy\u2019s Studios, sculpted bears, moose, eagles, and wolves brought Alaska\u2019s wildlife into focus, while fishermen-themed escorts added authenticity. This artistry reflects why Alaska matters to us: It\u2019s a destination where nature, adventure, and culture converge, creating unforgettable journeys too good to hurry through.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:20px;--awb-padding-right:20px;--awb-padding-bottom:20px;--awb-padding-left:20px;--awb-background-color:#dce3eb;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-3 fusion-text-no-margin\" style=\"--awb-content-alignment:justify;--awb-margin-top:0px;--awb-margin-right:0px;--awb-margin-bottom:0px;--awb-margin-left:0px;\"><p><em><br \/>\nExcited to explore the Great Land? Learn more about our <a href=\"https:\/\/www.hollandamerica.com\/en\/us\/cruise-destinations\/alaska-cruises?xid=EXTHBG20251210EVXFH71MYD\">Alaska cruises<\/a>.<\/em><\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:20px;margin-bottom:20px;width:100%;\"><\/div><div class=\"fusion-image-element \" style=\"--awb-margin-top:0px;--awb-margin-right:0px;--awb-margin-bottom:0px;--awb-margin-left:0px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-2 hover-type-none\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" title=\"blog-macys- thanksgiving-day-parade-recap-2\" src=\"https:\/\/www.hollandamerica.com\/blog\/wp-content\/uploads\/2025\/12\/blog-macys-thanksgiving-day-parade-recap-2.jpg\" alt class=\"img-responsive wp-image-83334\" srcset=\"https:\/\/www.hollandamerica.com\/blog\/wp-content\/uploads\/2025\/12\/blog-macys-thanksgiving-day-parade-recap-2-300x169.jpg 300w, https:\/\/www.hollandamerica.com\/blog\/wp-content\/uploads\/2025\/12\/blog-macys-thanksgiving-day-parade-recap-2-768x432.jpg 768w, https:\/\/www.hollandamerica.com\/blog\/wp-content\/uploads\/2025\/12\/blog-macys-thanksgiving-day-parade-recap-2-1024x576.jpg 1024w, https:\/\/www.hollandamerica.com\/blog\/wp-content\/uploads\/2025\/12\/blog-macys-thanksgiving-day-parade-recap-2-1536x864.jpg 1536w, https:\/\/www.hollandamerica.com\/blog\/wp-content\/uploads\/2025\/12\/blog-macys-thanksgiving-day-parade-recap-2.jpg 1920w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/span><\/div><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-two\"><h2 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\">Jewel Shines Bright on Holland America\u2019s Macy\u2019s Parade Float<\/h2><\/div><div class=\"fusion-text fusion-text-4\"><p>Adding star power to our Alaska-themed float, multi-platinum singer-songwriter Jewel, an Alaska native, delivered a powerful performance during the parade. In front of Macy\u2019s iconic Herald Square flagship store, Jewel captivated millions along the Parade route and watching live at home. Her presence celebrated the spirit of Alaska \u2014 its beauty, culture, and artistry \u2014 while highlighting Holland America\u2019s deep connection to the Great Land.<\/p>\n<\/div><div class=\"fusion-image-element \" style=\"--awb-margin-top:0px;--awb-margin-right:0px;--awb-margin-bottom:0px;--awb-margin-left:0px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-3 hover-type-none\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" title=\"blog-macys- thanksgiving-day-parade-recap-3\" src=\"https:\/\/www.hollandamerica.com\/blog\/wp-content\/uploads\/2025\/12\/blog-macys-thanksgiving-day-parade-recap-3.jpg\" alt class=\"img-responsive wp-image-83335\" srcset=\"https:\/\/www.hollandamerica.com\/blog\/wp-content\/uploads\/2025\/12\/blog-macys-thanksgiving-day-parade-recap-3-300x169.jpg 300w, https:\/\/www.hollandamerica.com\/blog\/wp-content\/uploads\/2025\/12\/blog-macys-thanksgiving-day-parade-recap-3-768x432.jpg 768w, https:\/\/www.hollandamerica.com\/blog\/wp-content\/uploads\/2025\/12\/blog-macys-thanksgiving-day-parade-recap-3-1024x576.jpg 1024w, https:\/\/www.hollandamerica.com\/blog\/wp-content\/uploads\/2025\/12\/blog-macys-thanksgiving-day-parade-recap-3-1536x864.jpg 1536w, https:\/\/www.hollandamerica.com\/blog\/wp-content\/uploads\/2025\/12\/blog-macys-thanksgiving-day-parade-recap-3.jpg 1920w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/span><\/div><div class=\"fusion-title title fusion-title-3 fusion-sep-none fusion-title-text fusion-title-size-two\"><h2 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\">From Glaciers to Wildlife: Cruise with the Alaska Experts<\/h2><\/div><div class=\"fusion-text fusion-text-5\"><p>We\u2019ve been sharing the untamed beauty of Alaska since 1947 \u2014 before it was even a state! As the #1 cruise line for wildlife and wilderness tours, Holland America delivers immersive experiences that go far beyond simple sightseeing.<\/p>\n<p>Our deep roots in the Great Land mean every journey is crafted with insider knowledge: from awe-inspiring glaciers and abundant wildlife to rich cultural heritage. With Alaska Up Close presentations, fresh local flavors on board, complimentary Denali tours, and curated shore excursions, our We \ud83e\udde1 Alaska programming immerses you in the stories, tastes, and landscapes that make Alaska unforgettable. Plus, enjoy exclusive access to the Alaska Wildlife Conservation Center and more than 175 wildlife and sightseeing opportunities \u2014 all part of our enduring commitment to keeping Alaska wild.<\/p>\n<\/div><div class=\"fusion-text fusion-text-6\"><h3 style=\"text-align: center;\">Access Exclusive Deals &amp; More<\/h3>\n<\/div><div style=\"text-align:center;\"><a class=\"fusion-button button-flat fusion-button-default-size button-default fusion-button-default button-1 fusion-button-default-span fusion-button-default-type\" target=\"_self\" href=\"https:\/\/www.hollandamerica.com\/en\/us\/sign-up?xid=EXTHBG20251210HRYO2O7TIQ\"><span class=\"fusion-button-text\">Sign Up for Special Offers<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1993,"featured_media":83332,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[40],"tags":[4232,4312,4485],"class_list":["post-83331","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-whats-new","tag-alaska","tag-holland-america-line","tag-thanksgiving-day-parade"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.hollandamerica.com\/blog\/wp-json\/wp\/v2\/posts\/83331","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hollandamerica.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hollandamerica.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hollandamerica.com\/blog\/wp-json\/wp\/v2\/users\/1993"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hollandamerica.com\/blog\/wp-json\/wp\/v2\/comments?post=83331"}],"version-history":[{"count":8,"href":"https:\/\/www.hollandamerica.com\/blog\/wp-json\/wp\/v2\/posts\/83331\/revisions"}],"predecessor-version":[{"id":83382,"href":"https:\/\/www.hollandamerica.com\/blog\/wp-json\/wp\/v2\/posts\/83331\/revisions\/83382"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hollandamerica.com\/blog\/wp-json\/wp\/v2\/media\/83332"}],"wp:attachment":[{"href":"https:\/\/www.hollandamerica.com\/blog\/wp-json\/wp\/v2\/media?parent=83331"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hollandamerica.com\/blog\/wp-json\/wp\/v2\/categories?post=83331"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hollandamerica.com\/blog\/wp-json\/wp\/v2\/tags?post=83331"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}