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Holland America Line
Holland America Line Announces New 2010 Grand World Voyage Contest to Travel Agent Community

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Travel agents have an opportunity to win a cruise on select segments of Holland America’s 2010 Grand World Voyage

Seattle, Aug. 11, 2009 — With its ongoing innovative programs for travel agents, Holland America Line is offering travel professionals the opportunity to win a cruise on their choice of a select segment of its 2010 Grand World Voyage aboard Holland America’s flagship, ms Amsterdam. The line’s “Gems of the World—The Ultimate Voyage” will span 114 days and depart from Fort Lauderdale, Fla., Jan. 6, 2010. A 128-day roundtrip Los Angeles Holiday Grand World Voyage, departing Dec. 23, 2009, is also offered. The winning agent will have his or her choice of one complimentary cruise for either the nine-day Singapore to Hong Kong segment departing March 20, the 13-day Hong Kong to Kobe, Japan, segment departing March 29 or the 19-day Kobe, Japan, to Los Angeles segment departing April 11. In addition to one grand-prize winner, the first 100 travel agents to enter the contest will be awarded a copy of “The Art of Cruising: Fine Art and Antiques of Holland America Line” ? a 176-page hardcover book that highlights the history, art and antiques of the line’s 14 ships.

“We’re always looking for creative ways to help our travel professionals book more cruises and earn more commissions. We believe that this contest will be just as exciting as the cruise itself—especially with the opportunity to visit exotic ports such as Ho Chi Minh City, Vietnam; Beijing, People’s Republic of China; and Petropavlovsk Kamchatskiy, Russia, to name a few,” said Richard D. Meadows, CTC, executive vice president, marketing, sales and guest programs. “After all,” added Meadows, “our 2010 Grand World Voyage was two years in the making and promises to be a memorable and rare cruise experience.”

Contest Highlights
For each 2010 Grand World Voyage full-cruise booking that is confirmed and deposited—including bookings made prior to the announcement of the contest—a travel agent will receive two entries to win. And similarly, for each 2010 Grand World Voyage segment booking that is confirmed and deposited, an agent will receive one entry to win. All entries must be sent to http://media.hollandamerica.com/07Jul09/072709_GWV_nt/e_GWV_web_us.html by Oct. 31, 2009, with a valid booking number. Winners will be randomly chosen no later than Nov. 30, 2009.

For more information and complete contest rules on Holland America Line’s 2010 Grand World Voyage Contest, visit www.hollandamerica.com.

- www.hollandamerica.com -



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About Holland America Line [a division of Carnival Corporation and plc (NYSE: CCL and CUK)]
Holland America Line's fleet of 14 ships offers nearly 500 cruises to 320 ports in more than 100 countries, territories or dependencies. Two- to 108-day itineraries visit all seven continents, and highlights include Antarctica, South America, Australia/New Zealand and Asia voyages; a Grand World Voyage; and popular sailings to ports in the Caribbean, Alaska, Mexico, Canada/New England, Europe and Panama Canal. A 15th ship, ms Nieuw Amsterdam, is scheduled to join the fleet in 2010.

Fleetwide, the company features Signature of Excellence enhancements, a commitment totaling more than $525 million, that showcase the Culinary Arts Center presented by Food & Wine magazine - a state-of-the-art onboard show kitchen where more than 60 celebrated guest chefs and culinary experts provide cooking demonstrations and classes - Explorations Café powered by The New York Times, teens-only activity areas and all new stateroom amenities highlighted by flat-panel TVs and plush Euro-top Mariner's Dream Beds.

Worlds Leading Cruise Lines
The highest-rated premium cruise line in the world, Holland America Line is a member of the exclusive World's Leading Cruise Lines alliance, which also includes Carnival Cruise Lines, Princess Cruises, Cunard Line, Seabourn Cruise Line and Costa Cruises. Sharing a passion to please each guest and a commitment to quality and value, these lines appeal to a wide range of lifestyles and budgets. The World's Leading Cruise Lines offer exciting and enriching cruise vacations to the world's most desirable destinations.